{"id":3319,"date":"2017-04-26T05:35:50","date_gmt":"2017-04-26T04:35:50","guid":{"rendered":"https:\/\/www.totalcoaching.com\/blog\/?p=3319"},"modified":"2017-04-15T20:15:16","modified_gmt":"2017-04-15T19:15:16","slug":"fitness-business-mistakes","status":"publish","type":"post","link":"https:\/\/www.totalcoaching.com\/blog\/fitness-business-mistakes\/","title":{"rendered":"Are These 4 Mistakes Preventing Your Fitness Business from Taking Off?"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":27,"featured_media":3337,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","tve_updated_post":"

When we first launched FIT CHICKS, we had 1 location in Toronto, and 7 chicks showed up. Within a year, we had spread like wildfire to over 20 locations across Canada.<\/p>

That was 9 years ago.<\/p>

And today, we have expanded from offering only boot camps to retreats, online challenges, a DVD line, a TV show to FIT CHICKS\u00ae Academy (where we have certified hundreds of women in fitness), nutrition, wellness, and business with our Fitness & Nutrition Expert program.<\/p>

\"Fitness<\/span><\/div>

With most fitness businesses failing within the first 5 years, we have been profitable since year one and have become a six-figure business<\/a> in a super competitive industry.<\/p>

So what did we do that was different than our competition?<\/p>

Well, it wasn\u2019t necessarily what we did but what we stopped doing that made all the difference.<\/span><\/p>

So, are you a solo trainer, run a gym or boot camps, or are just passionate about health & fitness? And having contemplated getting into this awesome industry, are you ready to thrive and grow in this ever changing industry and continue to expand? Then here are the 4 fitness business mistakes you need to stop doing if you really want your business to take off: FIT CHICKS style!<\/p>

1. You don\u2019t know your value<\/span><\/h2>

Imagine you\u2019re closing a sale<\/a>, and your lead asks for your pricing. Do you quickly breeze over it in an awkward way, getting red in the face and just wishing you could get back to talking about progressive overload and squat form?<\/p>

Or do you constantly offer discounts and deals (sometimes before they\u2019ve even asked what they are) because you feel bad telling someone your rates?<\/p>